Rapper Travis Scott's logo will adorn FC Barcelona's shirt for the upcoming El Clasico match against Real Madrid on May 11 at Estadi Olimpic Lluís Companys in Montjuic. Chosen by Spotify, the club's main sponsor since spring 2022, Scott joins a select group of artists featured on Barcelona's kit during El Clasico, following The Rolling Stones, Rosalia, and Coldplay.
With over 68 million monthly Spotify listeners, Travis Scott is selected over artists like Ed Sheeran and Taylor Swift for this high-profile match. The partnership with Spotify has seen previous artists like Drake, Rosalia, and Coldplay promoted on the Barça shirt during clashes with Real Madrid, including a recent 0-4 win at the Santiago Bernabeu this season. As Barcelona leads Real Madrid by four points in the title race, the upcoming El Clasico is anticipated to have significant implications.